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News & Events / ARYZTA Food Solutions UK Brings Filled Colour Croissants to Breakfast and Snacking Menus


ARYZTA Food Solutions UK Brings Filled Colour Croissants to Breakfast and Snacking Menus

Foodservice operators can premiumise their breakfast and snack offering with the latest pastry innovation from ARYZTA Food Solutions UK – Coloured Croissants.

A profitable twist on a much loved classic, the colourful croissants are made using specialist technology which intricately layers coloured dough and plain, resulting in a striking pattern.

Supplied frozen and available in two varieties, ‘Raspberry’ and ‘Chocolate-Hazelnut’, the croissants are made to a unique recipe using pure butter for an authentic taste and wheat yeast to accentuate the flavour of the dough. A longer than average resting period improves the product’s structure, making for a crispier croissant with clearly defined layers.

Both filled; the Raspberry Croissant offers a fruity filled surprise with its raspberry centre and eye catching red layers, created through the use of natural colours. The Chocolate-Hazelnut Croissant is a truly indulgent pastry, made using rich, dark cocoa to create deep chocolate layers and luxurious chocolate and hazelnut filling that consumers will love.

With coloured croissants the preserve of upmarket patisseries until now, the launch brings these creations into the remit of the wider foodservice market and allows cafes and restaurants to step up their offering and charge a more premium price point.

Paul Whitely, Head of Marketing at ARYZTA Food Solutions UK, comments: “With operators increasingly looking for a competitive edge, these colourful twists on the early morning classic are ideal for enhancing breakfast or snacking menus, and are truly Instagram worthy. The timing couldn’t be more perfect as we’ve already had rainbow bagels and unicorn cereals – now the market is ready for something new, and the coloured food trend is showing no sign of going away anytime soon.

“We’ve based our Coloured Croissants on traditional lamination processes, utilising the same skills and quality ingredients, so that mainstream cafés and restaurants can replicate this offering with ease, giving their customers an exciting new breakfast and snacking option.

Crucially, croissants are bucking the trend for a move away from sweeter snacking treats, and are actually in growth in the snacking category*. This is further evidence of our commitment to developing quality products to help operators capitalise on key trends.”

ARYZTA’s frozen Coloured Croissants are available in 45g and 90g sizes. They simply require defrosting at room temperature before baking at 165-175°C for 18-22 minutes. They will keep in the freezer for 12 months and have a baked shelf life of 16 hours allowing cafes and restaurants to offer on-the-go snacks whatever the time of day.

ARYZTA Food Solutions is a UK foodservice specialist – parent to a family of brands to meet the needs of modern hospitality. Sub-brands include: high-end frozen patisserie and viennoiserie brand, Coup de pates; essential ingredients and ready meal solutions from everyday bakery brand, La Carte; gourmet Swiss bakery brand, Hiestand; American sweet bakery brand, Otis Spunkmeyer and inspirational ingredients and garnishes from Bouquet Garni. ARYZTA Food Solutions UK also supplies beverage concepts from ProJuice.

For more information on the range call 0844 499 3311, email marketing.uk@aryzta.com,

visit www.aryztafoodsolutions.co.uk or follow on Instagram: @aryztafoodsolutionsuk

and Twitter: @AryztaFoodUK