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News & Events

This section covers latest news & events for BFFF and the industry and also the Federation’s commercial activities and events such as the Dinner Dance and Annual Luncheon as well as highlighting important dates for your diary.

If you wish to publicise your company’s news to a wider audience, please send your news story and relevant images to emmacranidge@bfff.co.uk

BELFIELD LAUNCH MR. KING’S LUXURY BRANDED BELGIAN CHOCOLATE MELT IN THE MIDDLE PUDDINGS Moist Belgian chocolate sponge with a gooey-centred Belgian chocolate sauce Belfield has created a new luxury Mr. King’s range of cakes and desserts, providing “premium products at affordable prices.” The range will include only the finest ingredients, including premium Belgian chocolate. The […]

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The Lutosa brand stays with Lutosa SA (Leuze-en-Hainaut, Belgium – 17th August 2015) Contrary to press reports in the last few days with regard to the takeover of the Findus Continental Europe activities by the Nomad Foods group, both Lutosa’s Belgian plants and the Lutosa brand remain full property of Lutosa SA (member of the […]


Why your brand needs a health-check The environment for brands is becoming ever more challenging: Rapidly changing grocery trade Increasing influence of discounters Media fragmentation Growth of on-line shopping Increasing digitalisation Influence of social media Challenging factors in brand recognition and awareness All of this results in the need for your brand to nurture brand […]

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Enterprise and Burnt Tree Unite Under Flex-E-Rent Brand Enterprise and Burnt Tree today announced that they have joined forces under the Enterprise Flex-E-Rent brand to create one of the UK’s largest commercial vehicle rental businesses. Enterprise acquired Burnt Tree a year ago and since then the management team has implemented a considered integration programme to […]

Lantmännen Unibake UK’s Secret to Unlocking £59m in Sweet Bakery • £59m growth vision for the freshly prepared sweet bakery category within the total UK market for retail and foodservice • Six sweet bakery category motivators identified for strategic growth • Discovery of five crucial drivers for success in sweet bakery The £59m announcement comes […]

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BIRDS EYE PARTNERS WITH MERLIN ENTERTAINMENTS ON ‘KIDS HAVE FUN FOR FREE’ CAMPAIGN Leading frozen food brand, Birds Eye, is announcing a major on-pack promotion in partnership with Europe’s largest entertainment group, Merlin Entertainments. The ‘Kids have fun for free’ campaign, that features on special packs of top Birds Eye family products, will offer free […]

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