Since school caterers, Norse Commercial Services Ltd, started supplying McCain products, including Signatures 5% Fat Wedges, to primary schools across Norfolk and Suffolk, more than 3,000 school pupils have ditched their packed lunch on a Friday and are now tucking in to tasty school provided meals.
Matt Gooderham, Head of Catering Operations at Norse Commercial Services Ltd, attributes the exponential increase in sales to more than just a tasty product.
He explains, “We decided to trial the McCain Menu Signatures range and the Original Choice range, as we had experienced problems in a number of our dining centres with the quality of the existing product and the distance it travelled from the kitchen to its dining centre. We don’t have that problem with the McCain products, which maintain quality even when held, helping us save time and labour and successfully serve thousands of hungry pupils.
“The trial was very successful with student councils all supporting the new products. Among the most popular have been Menu Signatures 5% Fat Wedges.
“Since making the switch we have seen a huge increase in meal sales on a Friday. Whereas before we would usually serve around 25,000 school meals, we now serve approximately 28,000.
“Using McCain has been a huge benefit to our business. In particular, Menu Signatures 5% Fat Wedges, as well as Original Choice Thick Cut Chips, which are served once a week as a treat with fish on a Friday, have really helped to drive an impressive increase in sales. It is great to see so many pupils excited to eat what we provide.
“Not only do McCain supply us with great quality products, they have also supported the gardening clubs we run across our schools. This allows us to educate pupils on the importance of healthy, fresh produce and the benefits of growing their own vegetables, and we use the McCain farm to fork narrative as an educational tool.
“My chef solution is using a supplier who takes pride in the provenance of their products. With school meal budgets decreasing we need to make every penny count so it is great to work with a company, such as McCain, that understands the importance of food education, uses only 100% British potatoes and provides support both inside and outside the kitchen.”
Menu Signatures, formerly known as the Signatures range, is filled with show-stopping products that will delight customers and, more importantly, keep them coming back for more. View the full range here.
The Original Choice range, formerly known as our Classics range, is consistent, full of favourites and extremely versatile. Whatever your sector, the range will help you deliver great tasting meals every time. View the full range here.