IRI BFFF Market Data

IRI is a leader in delivering powerful market and shopper insights and the foresight that leads to action. We go beyond the data to create growth for our clients in the FMCG, retail and over-the-counter health care industries by pinpointing what matters and illuminating how it can impact their business.

IRI has developed the technology needed to unleash the potential of teams across FMCG, by automating repeatable tasks, accelerating decision making and using predictive analytics to give our clients the competitive advantage to succeed.

Talk to us about how we can help you put insights at the heart of your business.

IRI Smarter Decisions, Faster Actions, Exceptional Performance.

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