Last week The Grocer run their Annual Awards, which due to the Pandemic, were as an online event. It was good to see so many BFFF members recognised within the Awards.
Brakes won Wholesaler of the Year which, given the issues around the Food Service Market over the last few months, must have provided some much-needed light relief.
Asda won Cheapest Supermarket and the Online Retailer.
The Ice Co. won SME Brand of the Year. Indeed the write up in The Grocer is very complimentary and I can certainly see why they won the accolade.
Cook was Employer of the Year – a real testament to them putting their B-Corp accreditation to practice.
Finally, Aldi won Consumer Initiative of the Year with the ‘Kit for Schools’ initiative providing for schools to buy sports equipment.
Well done to all winners.