by Aviko UKI
Dec 22nd, 2023
5 mins

With the competition taking place against the stunning Mediterranean landscape of Mallorca, Executive Chefs can throw their hats into the ring to be named Aviko’s MasterChef of 2024.

For a chance to showcase their culinary creativity and exuberant uses of flavour and local ingredients, Executive chefs are encouraged to enter Aviko’s MasterChef 2024 competition which will be running for its second year, following the triumphant pilot event that took place in July of this year.

Along with the opportunity to compete for the title, two successful entrants will be invited to Mallorca for a once in a lifetime, all-expenses-paid three-day trip which will include a Culinary City Tour and Wine Tasting. As part of the competition, chef teams will be asked to create three dishes using Aviko products as a base.

Commenting on the competition, Mohammed Essa, Commercial Director UK & Ireland, Aviko said;

“Considering the incredible dishes that were created as part of this year’s competition, we’re looking forward to seeing what 2024 will bring. Aviko MasterChef 2024 is a real opportunity for Executive Chefs to get creative with bright and bold flavours and showcase their passion for plating, with the help of our vast portfolio of quality potato products. Creating a base for a wide range of dishes, potatoes play an integral role, whether it’s a gratin, dauphinoise or fry, Aviko takes the pressure off chefs so they can focus on what’s important – creating culinary masterpieces for their guests!”

The two lucky chefs will enjoy a Culinary City Tour that will take them through the vibrant streets of Mallorca, allowing them to immerse themselves in local culture and uncover a

world of hidden gems to help inspire the flavours for their dishes. While the Wine Tasting will showcase a whole host of local wines from the region.

For the chance to take part in the hotly anticipated competition, chefs are encouraged to visit the site here – and sign up before Friday 5th January 2024.

Mohammed continues:

“The competition is a fantastic way for chefs to get together and share their talents and knowledge, whilst exploring new, local ingredients. Plus, they’ll be well looked after as Aviko will cover all travel costs, accommodation and meals. It’s the event of the year, and we can’t wait to meet the chefs that will take part!”

Aviko has been the resolute potato partner for foodservice for over sixty years, bringing quality and smart solutions to menus all over the world. With a range of chilled and frozen potato specialities made by chefs, for chefs, Aviko’s extensive range includes Hash Browns, Aviko Snackables, SuperCrunch Fries and much more.


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