
The growth in levels of inflation is not slowing in the FMCG market and Price Change is now at +12.1%. At channel level, Supermarkets continue to see the highest inflation, now at +11.2%. Convenience Price Per Unit is reduced significantly by Mix Change and Range Change. A result of shoppers trading down in Household and Personal Care.
How does IRI Inflation Monitor work?
IRI’s inflation monitoring methodology is a robust analysis of 420,000 EANs across 30 retailers. That’s more than half a billion data points. The fortnightly updates examine the 3 main drivers of average price change within categories and across the store.
Our Inflation Bulletin infographic sheds light on how shoppers are responding to higher prices.