Richard Harrow, BFFF CEO, had a busy weekend of media coverage speaking out about the governments exemption list and the ‘Pingdemic’ issue which is affecting so many BFFF members. Being very vocal across; Online, Radio and Television channels educating the listeners and government about the immediate problems our members and industry are facing.
You can see Richards BFFF interview below speaking on behalf our members and the industry:
Richard Harrow managed to reach 1.3bn people, being mentioned 435 times across all media channels including; The Grocer, BBC Radio 2, BBC News, The Times and Sky News Online – all with the strong message of “It shows yet again government does not understand how connected the food supply chain is. Confusion continues to pervade”.
Richard comments, “It was a great opportunity for me to highlight the massive challenges being faced by our members and the lack of clarity from Government on such a critical issue, and I will continue to make the BFFF member voices heard through media and government.”
Richard urges BFFF members to contact the BFFF team, so they can provide details of member situations and we can then create a stronger case to government and the media about the challenges the industry is collectively facing.