CENTRAL FOODS APPOINTS NEW LOGISTICS PARTNER
Central Foods is delighted to announce it has appointed Reed Boardall as it’s logistics partner for its UK wholesale frozen food business for the next five years. Central Foods offers more routes to market than any other supplier in the frozen delivered wholesale sector and Reed Boardall will play a key role in maintaining this position. The logistics service, based at Reed Boardall’s Boroughbridge distribution site, involves the collection of frozen products ex-supplier factory, the receipt and nationwide delivery, on a shared user basis, of such to over 200 independent frozen food wholesalers, as well as to the large groups and nationals and larger end-user caterers – over 240 delivery points each week.
Gordon Lauder, Managing Director Central Foods, said: “We awarded our contract to Reed Boardall because of its fully integrated operational and IT systems. The planned new extension to its fourth warehouse will give us scope to continue growing and because the company services blue chip clients throughout the UK and is a privately owned, family business like ourselves, we know they have the same standards and expectations of excellence. These fundamental elements will help us deliver an even better service to our customers and help make life easier for all of us!”
Andrew Baldwin, Managing Director of Reed Boardall’s cold storage division, comments: “It is great news that Central Foods recognises our strengths in this key area of business. We are always looking to the future so can quickly adapt to meet customer requirements with a truly integrated logistics service via our high tech cold stores and our own dedicated fleet of over 180 vehicles. I am confident that our storage and transport teams will provide the company with an excellent and sustainable service that will continually improve in the future.”
For more information about Central Foods’ service network for frozen food wholesalers and large end-user caterers, please contact: firstname.lastname@example.org or call 01604 858 522.