May 29th, 2018
5 mins

Country Range Bolsters Portfolio with Launch of Sweet Potato Fries

With loaded or dirty fries popping up on menus all over the country, leading independent foodservice brand Country Range is looking to make it easier for operators to take advantage of the trend by adding Sweet Potato Fries to its growing portfolio of products.

The new on trend product is available immediately through the 12 independent wholesalers who make up the group.

Sweet potato fries offer operators an extra level of customisation and differentiation to their menus, as well as being marginally healthier than standard fries due to their carbohydrate content.

Country Range Sweet Potato Fries – Sweet potato is the modern day king of the potatoes and sweet potato fries are the growing on-trend must-have for caterers. Available in 2.5kg bags in cases of 4 costing approximately £7.70.

Country Range Group’s Trading Director Martin Ward commented:

“Serving uninspiring and boring fries can ruin a good meal and we’re now seeing chefs and operators being far more creative with the type of potato products that they serve. Inspiration has been taken from the States but now seeing loaded fries on menus is a regular occurrence and proving extremely popular with consumers. Our new sweet potato fries not only appeal to the health conscious consumer but are also ideal to help operators increase their profit margins.”

About Country Range

With more than 25 years of heritage servicing the UK’s innovative foodservice sector, Country Range is the leading independent foodservice brand and now offer over 850 products, all developed exclusively for professional caterers. Covering grocery, chilled, frozen and non-food, Country Range is widely recognised by caterers as a trusted and reliable brand delivering consistent quality and value for money without compromising on taste and flavour. The brand is developed and produced by the Country Range Group and is distributed exclusively by the 12 independent wholesalers that make up the Group.

Country Range Student Chef Challenge

The brand is lead sponsor of the prestigious Country Range Student Chef Challenge and is committed to working with the Craft Guild of Chefs, colleges and lecturers to provide a platform for the next generation of chefs. An eagerly anticipated fixture on the catering industry’s calendar, the Country Range Student Chef Challenge 2018 competition Live Grand Final will took place on Wednesday 7th March at Hotelympia 2018 with a team from the City of Glasgow College being declared the winners. For more info visit –

Contact Details


Twitter/Instagram: @countryrangeuk



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