by BFFF
Mar 28th, 2017
3 mins
BFFF

Icefresh Foods shortlisted for top industry award

Icefresh Foods, specialists in developing licensed desserts and own label products, is celebrating after being shortlisted for a Brand and Lifestyle Licensing Award for its range of Thornton’s frozen desserts.

The awards will see over 375 retailers, licensees, brand owners and representatives come together to celebrate excellence in product innovation, brand licensing management as well as retail execution.

Icefresh is competing in the Best Brand Licensed Food or Beverage Product or Range category after its Thornton’s range, consisting of Chocolate and Caramel Tarts, Profiteroles and Belgian Chocolate Sponges, was shortlisted. Expert chocolate, toffee and fudge maker, Thornton’s worked closely with Icefresh to develop the range of indulgent frozen desserts which launched into supermarkets last year.

Thornton’s Chocolate and Caramel Tart (360g) is available from The Co-op with a RSP of £3.00, Thornton’s Profiteroles (4 profiteroles) are available from Morrison’s with a RSP of £3.00 and Thornton’s Belgian Chocolate Sponges (2x 100g) are available from Morrison’s and The Co-op from £2.00 (RSP).

Scott Wilson, Marketing & Brand Manager at Icefresh commented: “We’re delighted to be shortlisted for these prestigious awards; it’s a fantastic achievement and it’s great to have our licensed products recognised within the industry.”

The winners will be announced at a lavish afternoon event at The Dorchester Hotel, London on 27th April.

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