Feb 13th, 2023
6 mins
Families who receive Free School Meal Vouchers are eligible to use them at all Iceland and The Food Warehouse stores over the February half term to help ease the cost of living crisis.
From Monday 13th February, customers who visit stores with the e-gift cards and scan their Bonus Card will receive handy additional savings worth over 13%. The promotion will end on Friday 24th February, as schools begin a new term.
Eligible customers will receive a £15.00 voucher per child for the half term week from their schools or local councils. These can be converted into an Iceland e-gift card through the supplier portal, where the customer can choose which supermarket to spend their vouchers in.
To help make the vouchers go even further, customers redeeming a full £15 voucher at Iceland or The Food Warehouse can scan their Bonus Card and receive £2.00 back on their Bonus Card to use on their next shop. So, for example, if a parent of three were to spend all three of their Free School Meal Vouchers at either Iceland or The Food Warehouse, they would receive an extra £6.00 back onto their Bonus Card.
Richard Walker, Executive Chairman at Iceland, said: “Supporting families continues to be a high priority for Iceland. Times are especially tough right now, with grocery price inflation recently hitting a record 16.7%, adding a potential £788 to annual shopping bills[1].
“With this in mind, we’re keen to help ease pressures on families during the half term period through not only providing additional value to this excellent Government scheme, but also reminding and encouraging families to use these vouchers over the break.”
The supermarket has also launched two new bundles available for under £16, with a dozen products in each, to make sure parents have everything they need to keep their little ones fed well over the half term week. Each bundle also saves shoppers up to £3.
The first bundle comes packed with mealtime must-haves like Iceland 28 (approx.) Breaded Chicken Breast Nuggets (£2.00, 392g) and Birds Eye 8 Crispy Batter Fish Fingers (£2.00, 224g), nutritious sides and snacks like Iceland Mixed Vegetables with Carrots, Cut Green Beans, Peas and Sweetcorn (£1.00, 725g) and Fyffes Premium Bananas (£1.00, 5pk) plus lunchtime essentials such as Iceland Thick Sliced Soft White Bread (£1.00, 800g), Cheesy Singles (£1.00, 10pk) and Iceland Wafer Thin Cooked Ham (£1.00, 130g).
Keep the kids happy all day long too, as this bundle also comes with Pom-Bear Original Multipack Crisps (£1.50, 6pk), Maryland Chocolate Chip Cookies (£1.50, 200g) and Wildlife Choobs Strawberry, Raspberry and Apricot Flavour Yoghurt Tubes (£1.00, 6 x 37g).
Or, if parents are feeling strapped for time, the second bundle could be a great option containing all they need to whip up a delicious dinner in a moment’s notice. The bundle includes Iceland British Jacket Potatoes (£2.25, 1.5kg), Branston Baked Beans (£2.50, 4 x 410g), and John West Tuna Chunks in Brine (£1.00, 145g) – making serving up an easy jacket potato with beans or tuna easier than ever.
Thinking about treating the kids on Friday? No problem, as this bundle also includes Iceland Thin and Crispy Cheese and Tomato Pizza (£1.00, 302g) and Iceland Steak Cut Chips (£1.00, 900g) – making for the perfect pizza and chips tea!
For more details on Iceland’s bundle offerings, visit https://www.iceland.co.uk/. Customers can check if they are eligible for the school vouchers here: https://www.gov.uk/apply-free-school-meals.
