by Liebherr-Great Britain Ltd.
Jul 11th, 2024
6 mins
BFFF

Specialists in commercial refrigeration, German manufacturer Liebherr is proud to announce it has been awarded the 2024 Red Dot Design Award for Product Design for its new full glass door freezer range, Cliff, that will be launching to the UK market this month

The Red Dot Awards are globally acknowledged as one of the most prestigious design competitions in the industry. As a result, the Red Dot label is one of the most sought-after marks of exceptionally high-quality design. Products are evaluated on four basic principles of design; functional quality, appeal, user-friendliness and a sense of responsibility.

Designed by professionals for professionals, Liebherr’s full glass door freezer range, Cliff, has been successful in becoming a Red Dot winner for 2024. Inclusive of models Cliff 156 (2-door) and Cliff 234 (3-door), Cliff has been designed to meet the demands and requirements of supermarkets.

Comprising a single freezer design that can be connected to create a singular and seamless freezer wall, Cliff combines first-class design and functionality to provide supermarket retailers a low maintenance and highly energy efficient freezing solution that can perfectly fit into any supermarket space.

With an industry-leading class B energy rating, the new range has been designed to ensure units can be opened without causing excess energy consumption thanks to its internal self-closing mechanism; guaranteeing unmatched energy efficiency and low operating costs. For example, the 3-door appliance model, Cliff 234 (3-door), requires only 15.9 kWh per day to run, which is significantly lower energy consumption than other comparable products on the market.

Cliff’s ergonomic 1.67m interior height has been designed for consumers to easily reach merchandise from any height, and its flexible interior shelving options allow retailers flexibility to implement campaigns and offers with an ease not possible with permanently positioned alternatives. With an elegant frameless finish, featuring an option for a sleek glass end panel, Cliff allows an unrestricted side view of the interior. Additionally, Cliff also features a new external interface that features real time temperature display and audio-visual alarms that connect to an independent monitoring system.

Liebherr guarantees a 2-year parts and labour warranty as standard across all its food retail appliances. Promising reliability, high quality, and longevity, Liebherr food retail appliances, including the new Cliff Full Glass Door Freezers, are engineered to offer a lower long-term total cost of ownership (TCO).

Stephen Ongley, UK Business & Industry National Sales Manager at Liebherr, comments on the UK launch and award win: “We’re extremely excited to be launching the new Cliff Full Glass Door Freezer to the UK market. Having been market tested for over a year, it’s truly an honour to have the Cliff range recognised by one of the world’s largest and most prestigious design competitions.

At Liebherr we understand the needs of food retailers and are proud to be a trusted manufacturer and supplier of commercial fridges and freezers that meet the requirements of supermarkets. The accolade from the Red Dot Design Award is truly a testament to our ongoing commitment to our customers as we push the boundaries of innovation and design.”

To find out more about the new full glass door freezer range, Cliff, or to view the full Liebherr product range for food retail and find out more about the business, visit Full Glass Door Freezer – Top performance | Liebherr

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