Company Profile

A family favourite since 1946 when the first frozen peas were produced, Birds Eye is the leading frozen food brand in the UK and is synonymous with high quality, great tasting food. Birds Eye has been providing healthy, natural, freshly frozen food for generations. It is committed to bringing consumers quality food that can be enjoyed at every meal, every day, by everybody.

Birds Eye is part of the Nomad Foods, a market leading Frozen Food Company with a rich heritage and iconic brands which have stood the test of time. Headquartered in the UK, we employ 4,600 people in 17 countries, with 13 factories. This gives us the scale, the talent and the opportunities to achieve our ambitions.

Our portfolio of market leading brands includes Birds Eye, Aunt Bessie's, Goodfella's, iglo and Findus which are synonymous with frozen food and offer consumers great tasting, easy-to-prepare food that is nutritious and good value.

We market and distribute our brands, which also include Lutosa and La Cocinera, in 17 countries across Europe. We have Number 1 positions in ten countries - UK, France, Sweden, Germany, Italy, Austria, Belgium, Portugal, Hungary and Spain – and our products are also enjoyed in Ireland, the Netherlands, Norway, Finland, Denmark, Greece and Switzerland.

Nomad Foods was created with the acquisitions of Iglo Group and the continental businesses of Findus Group and both companies have a rich history, stretching back to the early days of frozen food. Birds Eye, iglo and Findus were pioneer brands back in the 1940s and 1950s and created the frozen food category that we have today.

At Nomad Foods we have a passion for food, a belief in our brands and a real desire to reinvigorate frozen food across Europe. Everything we do is underpinned by Forever Food Together, our European-wide sustainability initiative which aims at providing our customers with tasty, nutritious dishes and tackling food waste through sustainable food products.

Company Details

Bedfont Lakes Business Park, 1 New Square
Feltham, Middlesex
TW14 8HA, United Kingdom
Sector
Producer

Articles

Webinars

Health & Safety

Technical

News
Nov 29th, 2021
8 mins

BIRDS EYE INTRODUCES ITS FIRST-EVER ‘MINI CAPTAIN’ AS 7-YEAR-OLD FOODIE TAKES THE HELM

News
Nov 16th, 2021
5 mins

RETAILER DONATES £3000 PRIZE TO LOCAL SCHOOLS, AFTER WINNING BIRDS EYE’S ‘KIT OUT YOUR COMMUNITY’ COMPETITION

News
Sep 1st, 2021
5 mins

BIRDS EYE BROADENS STRONG-PERFORMING CHICKEN SHOP RANGE WITH NEW POPCORN FORMAT

News
Jul 27th, 2021
4 mins

BIRDS EYE LAUNCHES NEW ‘GET ON BOARD’ CAMPAIGN FOR FISH RANGE

News
Jul 14th, 2021
7 mins

BIRDS EYE PROUD TO POWER TEAM GB ATHLETES IN NEW TVC

News
Jul 5th, 2021
4 mins

BIRDS EYE UNVEILS NEW MARKETING CAMPAIGN TO ADD MAGIC TO MEALTIMES THROUGH CHICKEN RANGE

News
Jun 8th, 2021
5 mins

BIRDS EYE ADDS FISHLESS FINGERS INNOVATION TO GREEN CUISINE RANGE

News
May 12th, 2021
5 mins

BIRDS EYE BUILDS ON CHICKEN-FREE SUCCESS WITH GREEN CUISINE NPD

News
Apr 14th, 2021
5 mins

BIRDS EYE GREEN CUISINE BECOMES OFFICIAL SUPPORTER OF TEAM GB

News
Mar 31st, 2021
11 mins

NOMAD FOODS TO ACQUIRE FORTENOVA’S FROZEN FOOD BUSINESS GROUP

News
Mar 12th, 2021
4 mins

BIRDS EYE EXPANDS INSPIRATIONS RANGE WITH RESTAURANT-INSPIRED CHICKEN

News
Jan 11th, 2021
2 mins

NOMAD FOODS ENTERS INTO EXCLUSIVE NEGOTIATIONS TO ACQUIRE FORTENOVA GROUP’S FROZEN FOOD PORTFOLIO

News
Dec 18th, 2020
4 mins

BIRDS EYE PROGRESSES JOURNEY TOWARDS 100% RECYCLABILITY ACROSS VEGETABLE PORTFOLIO

News
Dec 8th, 2020
5 mins

NOMAD FOODS RAISES 2020 GUIDANCE AND ANNOUNCES SIGNIFICANT SHARE REPURCHASE ACTIVITY

News
Nov 27th, 2020
4 mins

IT’S CRUNCH TIME AS CRUNCHY TRAYBAKES ADDED TO CAPTAIN BIRDS EYE RANGE

News
Oct 13th, 2020
5 mins

MAKING MEALTIMES MORE VIBRANT WITH NEW BIRDS EYE STREAMFRESH VEG MIXES

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